FourSquare has received quite a bit of buzz over the last few months. Some have even declared it to be the “Twitter of 2010“. I am not so sure about that, but it is fun. It is Different. Addictive. And as of last week, FourSquare has gone global. Thus, now all nonprofits worldwide have a good reason to get FourSquare on their radar screen.
Part social networking site, part smartphone App, and part social experiment, FourSquare is a tool meant to be primary used on the go on your smartphone. Quite simply, you “Check-in” to places while physically at the location and offer “Tips” and send out “Shouts”. Cafes, bars, and live music venues are its primary focus, but nonprofits can and are already starting to add their physical location as “Venues” to FourSquare in order to show up in “Check-in” searches.
I’ll be doing a couple more blog posts on FourSquare over the next month and the site will likely add a lot of new features in 2010 (I’m excited!), but right now let’s start with the basics for nonprofits:
- 10 Types of Nonprofits That Absolutely Must Add Themselves to Foursquare
- HOW TO: Create a Foursquare Page for Your Nonprofit
- Five Simple (and Fun) Ways to Promote Nonprofits on FourSquare
- Five Types of “Tips” Nonprofits Can Post on Foursquare Venue Pages
- How Nonprofits Can Leverage Geolocation Services